Tenant Representation - Flipbook - Page 9
Digitally native, or “click-to-brick,” brands
are coming to recognize the value of physical
locations. Consumer surveys tell the story:
customers want the instant gratification
of making a purchase. Direct-to-consumer
brands have unique and innovative products.
Customers want to touch, feel and experience
those products and in store service and
advice is valuable. The brick and mortar
exposure helps their consumers to connect
with the brand on a deeper level and strengthen
performance.
While technology has given birth to countless
online brands, the restaurant and entertainment industry has been built on a steady flow
of new and emerging concepts. Americans
love going out, and while they love tried and
true concepts, nothing generates buzz quite
like a brand new restaurant or entertainment
venue coming to their town. Much like online retail brands, these operators know their
business and know their customers, but
charting a real estate growth strategy can
seem like a daunting task.
At Atlantic Retail, we recognize that even
the largest retailers started with a single
store. Our team has helped numerous new
and emerging concepts navigate the tricky
waters of the retail real estate world. We
give our clients peace of mind that their real
estate strategy is in good hands so they
can focus on delivering an exceptional
experience to their customers.